Social Impact Manager leading ESG strategy and initiatives for Brabners law firm. Collaborating across various teams to enhance social impact and responsible business practices.
About the role
- Gerente de Mídia focando em performance digital na Babel Azza, liderando a equipe e otimizando campanhas online e offline.
Responsibilities
- Lead and manage the team, tracking requests and performance while fostering continuous team development;
- Develop and implement digital performance-driven strategies focused on metrics such as CPL, CPA, ROI, and ROAS;
- Produce data-driven media recommendations to ensure efficiency and maximize results;
- Manage, monitor, and optimize campaigns across platforms such as Meta, Google Ads, LinkedIn, TikTok, and others;
- Monitor KPIs and generate strategic insights for real-time optimization;
- Collaborate with internal teams and external partners to ensure alignment and smooth processes;
- Plan and manage hybrid campaigns (online and offline), integrating multiple media channels;
- Prepare and present strategic plans and performance reports to clients with clarity and impact;
- Identify market opportunities and media trends, anticipating relevant innovations for the business.
Requirements
- Strong expertise in digital operations and performance marketing;
- Knowledge of offline media;
- Experience with media research tools: TGI, Monitor, AdInsights;
- Solid understanding of offline media (TV, OOH, Radio) as a strategic differentiator;
- Experience with digital platforms: Meta, Google Ads, LinkedIn, TikTok, DV360, and other platforms;
- Knowledge of AdMedia or VBS Mídia;
- Analytical mindset, organized and results-oriented;
- Excellent organizational, prioritization, and execution skills.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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