Paid Media Specialist optimizing paid media campaigns across digital platforms for e - commerce growth at Speedway Motors. Collaborating with teams to drive performance and accelerate results in a hybrid work environment.
About the role
- Demand Generation Manager leveraging data-driven strategies to optimize revenue growth for Trimble's AECO sector. Collaborating across teams to engage customers and enhance marketing strategies.
Responsibilities
- Develop and implement data-driven marketing strategies that directly contribute to ambitious revenue goals.
- Design and execute targeted outbound campaigns across various channels to engage potential customers.
- Analyze performance metrics using advanced analytics to identify optimization opportunities and measure revenue impact.
- Collaborate daily with sales teams to ensure a continuous feedback loop and seamless lead-to-opportunity transition.
- Identify and target high-value customer segments to maximize market penetration and potential revenue.
Requirements
- 4+ years of progressive experience in Demand Generation, Revenue Marketing, or a related field.
- Proven ability to align marketing strategies with direct revenue goals and sales enablement.
- Strong analytical skills with experience using data to track campaign performance and inform critical decisions.
- Expertise in customer segmentation and optimizing the end-to-end sales funnel technology stack.
- AECO (Architecture, Engineering, Construction, Operations) sector experience (Bonus).
- Experience with Public and Government marketing initiatives (Bonus).
Benefits
- Medical
- Dental
- Vision
- Life
- Disability
- Time off plans
- Retirement plans
- Tax savings plans for health, dependent care and commuter expenses
- Paid Parental Leave
- Employee Stock Purchase Plan
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