Regional Marketing Director for Xsolla focusing on marketing strategy and campaigns in Southeast Asia. Collaborating with global teams to support business growth in the gaming industry.
Responsibilities
Work within the APAC marketing organization to deliver, execute and measure localized B2B marketing campaigns and initiatives aimed at acquiring new gaming leads and partners in SEA.
Create, manage, execute, measure and report on marketing projects and initiatives across the responsible Commerce solutions and services.
Manage the day-to-day interaction of external partners within your region, including but not limited to: digital media planning agency, public relations contracted agency, and trade show production companies.
Organize and plan public speaking opportunities for Xsolla experts and/or participate as a speaker themselves at regional video game industry events.
Collaborate with regional business development teams to generate unique content aimed at onboarding new leads, securing meetings and helping integrate products and solutions efficiently.
Contribute to the efficiency of the marketing team by sharing new ideas and approaches for meeting our marketing objectives.
Work with other teams as digital marketing team to execute and deliver paid advertising, organic/paid social media, content distribution, webinar, video content, blogs, ebooks and other marketing campaign collateral and materials including translations.
Work with other teams as event team to ask for the administrative support and design approval and lead the event
Requirements
7-8 years professional experience - agency, brand, ad-technology, or mobile apps related background
Bachelor degree
Demonstrated experience in creating and developing trade show and branded B2B experiential marketing events
Experience preparing and delivering events from start to finish, including planning, coordination, execution, and post-event analysis.
Experience working with or for digital media agencies, trade show producers, and public relations agencies
Fluent English required
Experience working with/within global companies
Strong data analysis and measurement skills
Ability to work effectively as part of a team
Benefits
Xsolla is committed to protecting your personal information and respecting your privacy.
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