Product Manager overseeing strategy and execution of identity and audience platform at WB Games. Lead initiatives for player account creation and engagement across multiple gaming platforms.
Responsibilities
Own the strategy, roadmap and execution of player identity and audience management capabilities at WB Games
Help establish a unified, data-driven foundation for player account creation, engagement, analytics and activation across mobile, console and PC games
Drive improvements to account creation and account linking flows, define integration standards for studios and partners, and ensure identity data is effectively leveraged to support large-scale audience creation and activation
Collaborate closely with WB Games studios, central engineering teams, analytics partners, publishing, design and external platform partners to translate business and studio needs into platform capabilities
Requirements
5–7 years of product management experience, preferably on platforms, identity systems or data-oriented products
Proven experience with identity systems, authentication or account linking, or with customer data platforms (CDPs)
Experience working with analytics and data teams, with the ability to define metrics, analyze user journeys and make data-driven decisions
Proven experience with developer-facing products, such as SDKs, APIs or integration guidelines
Experience with mobile, console and PC game development teams is highly desirable
Knowledge of live-service environments, player lifecycle management or audience activation flows
Strong experience collaborating cross-functionally with engineering, design, publishing, analytics and external partners
Bachelor's degree in Computer Science, Engineering, Business or a related field, or equivalent professional experience
Excellent product strategy, roadmap management and prioritization skills
Good understanding of user identity concepts, account systems and data organization
Analytical mindset and comfort with funnels, metrics and audience performance data
Ability to translate complex technical concepts into clear guidance for non-technical stakeholders
Excellent written and verbal communication skills
Strong stakeholder management across multiple teams and disciplines
Proactive and autonomous, with a strong sense of ownership
Comfortable in ambiguous contexts and able to create clarity within complex platform systems
High standards for product quality, data integrity, scalability and privacy-aware design
Ability to balance a long-term platform vision with the immediate needs of studios and the business
Benefits
Career-defining opportunities
Carefully selected benefits
Tools to explore and become the best version of yourself
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