Product Manager supporting Entrust’s international expansion efforts within EMEA. Translating market insights into product requirements and collaborating with cross - functional teams.
About the role
- CRM Product Owner managing Microsoft Dynamics CRM for a UK blood cancer charity, ensuring effective data support and leading ongoing improvements for accurate fundraising and engagement.
Responsibilities
- Manage and optimise the CRM system (Microsoft Dynamics) so it meets organisational needs and supports accurate, efficient data use.
- Oversee CRM integrations and data workflows with external partners and digital platforms to ensure data flows correctly and securely across systems.
- Monitor and improve data quality by implementing hygiene routines, deduplication and compliance processes that ensure supporter data accuracy.
- Collaborate with colleagues across Fundraising, Digital and Finance to ensure data processes enable effective campaigns, income tracking and supporter engagement.
- Own the operational development and continuous improvement of the CRM, ensuring it supports reliable data, efficient processes and better supporter journeys.
- Supervise staff and / or volunteers to ensure appropriate training and high performance.
- Own the delivery of the team against established priorities and planned improvement targets.
- Contribute to horizon scanning and discovery of new systems that may improve our efficiency and effectiveness.
- Collaborate with colleagues to ensure business needs can be met with the technical requirements outlined in project plans.
Requirements
- Significant experience managing and developing CRM systems, ideally Microsoft Dynamics.
- Experience providing user support and training.
- Strong proficiency in SQL and SSIS (Visual Studio) for data processing and automation.
- Familiarity with PowerApps and PowerAutomate for CRM field and workflow updates.
- Proven ability to improve data quality and streamline processes.
- Excellent analytical and problem-solving skills with high attention to detail.
- Strong organisational and interpersonal skills with the ability to manage multiple priorities.
- Ability to prioritise workload based on impact and accurately schedule delivery.
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