Marketing Specialist managing digital content, collaborating on marketing initiatives at Hamilton Company. Supporting campaigns across digital platforms and ensuring brand consistency in marketing collateral.
About the role
- Senior Analyst supporting Walmart Connect’s industry marketing planning and execution for impactful marketing experiences. Collaborating with cross-functional teams to elevate brand engagement and deliver high-quality events.
Responsibilities
- Support the strategic planning and execution of Walmart Connect’s portfolio of internal events.
- Partner with the Senior Manager to help define event objectives, KPIs, measurement frameworks, and success criteria aligned to marketing and business goals.
- Lead the execution of assigned events or workstreams, ensuring timelines, deliverables, and quality standards are met.
- Collaborate with cross-functional partners including Sales, Marketing, Communications, Product Marketing, Media Insights, and others to ensure programming and storytelling support strategic priorities.
- Build and manage detailed project plans, timelines, and workflows to support seamless event execution.
- Work closely with Brand & Content Strategy and Creative teams to support cohesive, narrative-driven event experiences and consistent brand identity across activations, collateral, and digital touchpoints.
- Support venue sourcing, vendor evaluation, and coordination across production, A/V, F&B, décor, and logistics.
- Manage registration, attendee communications, rooming lists, itineraries, and on-site operational details.
- Support on-site execution by coordinating vendors, assisting leadership, welcoming guests, and helping resolve real-time issues.
- Contribute to post-event surveys, reporting, and performance insights to measure impact and inform future planning.
- Support budget tracking, vendor invoicing, and reconciliation in partnership with the Senior Manager.
- Document learnings and identify opportunities to streamline processes and improve future experiences.
- Always act in accordance with Walmart values and our everyday low-cost ethos.
Requirements
- 3-5 years of experience in industry marketing, event marketing, or large-scale event execution
- Experience supporting or leading high-visibility, client-facing or executive-level events
- Exposure to media, advertising, retail media, or technology industries
- Strong project management and organizational skills with attention to detail
- Ability to translate strategy into clear execution plans
- Experience working with vendors, budgets, and operational logistics
- Strong written and verbal communication skills
- Comfortable working in a fast-paced, highly collaborative environment
- Ability to build effective working relationships across cross-functional teams
- Willingness to travel for on-site execution
Benefits
- Health benefits include medical, vision and dental coverage.
- Financial benefits include 401(k), stock purchase and company-paid life insurance.
- Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
- Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
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