Paid Media Specialist optimizing paid media campaigns across digital platforms for e - commerce growth at Speedway Motors. Collaborating with teams to drive performance and accelerate results in a hybrid work environment.
About the role
- Director of Media and Demand Generation at Tubi leading marketing initiatives and media investment strategy. Collaborate with marketing data science teams to drive impactful campaigns across various channels.
Responsibilities
- Build, mentor, and scale a high-performing consumer marketing team
- Guide media investment strategies mapped to full funnel marketing KPIs
- Own research, planning, and execution stages for online and offline channels
- Build and manage relationships with media agency partners
- Work with digital TV platform partners to drive business outcomes
- Lead creative testing and optimization
- Help develop broader measurement strategy
- Stay ahead of industry trends in technology and measurements
- Be personally invested in the usage of AI tools
Requirements
- 10+ years of relevant experience
- In house marketing leadership experience
- In-Platform experience with media buying suites
- Technical media operations knowledge
- Deep expertise in highly quantitative environments
- Proven ability to work cross functionally
- Experience with B2B Demand generation is a plus
- Familiarity with MMM, MTA, or advanced measurement frameworks is a plus
Benefits
- Medical, dental, vision insurance
- 401(k) plan
- Paid time off
- Annual discretionary bonus
- Long-term incentive plan
- Flexible time off policy
- Generous Parental Leave Program
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Paid Search Manager handling day - to - day execution and optimization of campaigns at Jellyfish. Aiming for high - quality delivery and performance improvements aligned with client goals.
Senior Performance Marketing Manager at Disruptive Advertising focusing on Ecommerce strategies and client account growth. Building relationships and driving marketing initiatives for purpose - driven brands.
Demand Generation Manager building and scaling TOFU engine for B2C and B2B products. Driving diversified acquisition strategies and leading a high - performing team at Avanquest.
Paid Social Manager responsible for performance across paid social channels at TentBox. Leading campaign strategy and optimising a £2.5m+ budget in a hybrid work environment.
Paid Media Specialist managing end - to - end multi - channel paid campaigns for Wiley. Collaborating on strategies to improve performance and ROI across various advertising platforms.
Senior Performance Marketing Specialist at a Performance Marketing Agency managing Google Ads and optimizing campaigns for various channels. Collaborating with internal teams and ensuring high - quality deliverables.
Campaign Manager developing and executing CRM campaigns at T - Mobile. Focusing on customer retention and channel improvement across multiple platforms.
Paid Search Marketing Manager at PlanetArt optimizing and growing campaigns on Google Ads and Microsoft Ads. Working in a hybrid model and collaborating with teams to maximize return on ad spend.
Director of Corporate Communications at Rakuten International translating complex narratives in performance marketing. Collaborating with senior leaders and media relations in digital advertising landscape.