Manager conducting marketing process surveillance to ensure compliance and effectiveness in financing growth strategies. Oversee testing, documentation, and communication of results for a financial services company.
About the role
- Marketing Specialist executing cross-functional marketing campaigns for financial products. Managing digital activities and collaborating with creative teams for effective marketing strategies.
Responsibilities
- Execute cross-functional marketing campaigns to support the sale of company products and services in [annuities, life insurance, mutual funds, employee benefits, retirement].
- Manage digital and promotional activities related to strategy, execution and reporting.
- Handle multiple components of marketing campaigns for all mediums, including websites, social media, blogs, email and collateral.
- Participate in discussions on marketing planning, campaign development, and program execution.
- Help evaluate project effectiveness using qualitative and quantitative methods.
- Partner with the creative team to create marketing assets and copy for assigned campaign work.
- Adhere to established processes and workflows related to end-to-end campaign strategy and execution.
- Assist in campaign analytics reporting and review; help create plans based on learnings, and translate into actionable plans.
Requirements
- Bachelor’s degree in marketing, business, communications, or equivalent experience
- Two years of experience in marketing communications, digital marketing or project management
- Experience executing digital campaigns and marketing programs
- Moderate understanding of traditional and digital platforms
- Technical acumen
- Creative thinker
- Excellent communication and relationship building skills
- Organizational skills and the ability to manage multiple projects in a fast-paced environment
- Familiarity with content management, workflow and other marketing tools such as CMD, CRM, DAM, Workflow, Salesforce Marketing Cloud, Workfront
- Financial services industry experience
Benefits
- Competitive Pay
- Bonus for Eligible Employees
- Benefits Package
- Pension Plan
- 401k Match
- Employee Stock Purchase Plan
- Tuition Reimbursement
- Disability Insurance
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Employee Discounts
- Career Training & Development Opportunities
- Health and Work/Life Balance Benefits
- Paid Time Off starting at 160 hours annually for employees in their first year of service.
- Ten (10) paid holidays per year (typically mirroring the New York Stock Exchange (NYSE) holidays).
- Be Well Company holistic wellness program, which includes Wellness Coaching and Reward Dollars
- Parental Leave – fifteen (15) days of paid parental leave per calendar year to eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster care child.
- Adoption Assistance
- Employee Assistance Program
- Back-Up Care Program
- PTO for Volunteer Hours
- Employee Matching Gifts Program
- Employee Resource Groups
- Inclusion and Diversity Programs
- Employee Recognition Program
- Referral Bonus Programs
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Senior Manager driving Retail & Trade Marketing strategy for Arc'teryx in EMEA region. Leading initiatives, launches, and managing team to enhance brand presence and sales.
Data & Analytics Consultant serving as Product Owner on the marketing data team at Erie Insurance. Planning, managing, and analyzing key business data to support strategic objectives.
Senior Director overseeing marketing and merchandising for HP Store. Leading global marketing strategies to drive customer acquisition and brand visibility.
Marketing Associate focusing on visual storytelling and brand development for WithersRavenel. Collaborating on marketing initiatives, creating content, and representing the firm at events in a hybrid role.
Lifecycle Marketing Manager at Laundryheap transforming customer retention strategy through lifecycle messaging programmes. Driving repeat orders and managing a Customer Lifecycle Manager for execution across channels.
Marketing Co - op supporting social media campaign ideation and event support for Cultural Care Au Pair. Join a cultural exchange program aimed at making the world more welcoming.
Managing diverse projects and staff in a hybrid role at BlueCross BlueShield of South Carolina. Focusing on project commitments, communication, and stakeholder engagement.
Marketing Assistant supporting multi - channel marketing campaigns at OX Tools in London. Ideal for a creative, detail - oriented individual eager to learn and grow in marketing.
US Customer Marketing Senior Manager for Zoetis Diagnostics. Developing marketing strategies to drive customer acquisition and retention in the US market.