Intern in Trade Marketing and Distribution at British American Tobacco in Lima, Peru. In charge of supporting data consolidation, budgeting, and campaign implementations for modern channels.
About the role
- Segment Marketing Manager optimizing the portfolio of products across diverse business segments. Collaborating with teams to maximize revenue and reduce customer churn.
Responsibilities
- Develop and implement marketing plans and business cases to support product and service communication and distribution
- Prepare recommendations for annual business plans, strategies, and tactical marketing plans
- Collaborate with creative, merchandising, advertising teams, and agencies to develop marketing materials and value propositions
- Partner with marketing planning, analysis, consumer insights, and product management teams to inform promotion, pricing, and product roadmaps
- Coordinate cross-functional partnerships with sales, product management, and operations to ensure consistent execution and brand presentation
- Also responsible for other duties/projects as assigned by business management as needed
Requirements
- Bachelor's Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR combination of education and experience deemed equivalent (Required)
- 4-7 years Marketing experience. (Preferred)
- 4-7 years Experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales. (Preferred)
- Team Building (Required)
- Cross Functional Relationships (Required)
- Negotiation (Required)
- B2B Marketing Strategy (Required)
- Communication (Required)
- Presentations (Required)
Benefits
- medical, dental and vision insurance
- flexible spending account
- 401(k)
- employee stock grants
- employee stock purchase plan
- paid time off
- up to 12 paid holidays
- paid parental and family leave
- family building benefits
- back-up care
- enhanced family support
- childcare subsidy
- tuition assistance
- college coaching
- short- and long-term disability
- voluntary AD&D coverage
- voluntary accident coverage
- voluntary life insurance
- voluntary disability insurance
- voluntary long-term care insurance
- mobile service & home internet discounts
- pet insurance
- access to commuter and transit programs
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