Director of Partner Marketing leading global strategy for Workday, an AI platform managing people and money. Developing partnerships and driving revenue with strategic collaborations.
Responsibilities
Develop and execute global partner marketing strategy to accelerate revenue
Build and manage a high-performing team
Collaborate with Global Partner Organization and Sales
Segment and prioritize partners based on growth potential
Develop and execute Partner Keynote at Workday Global Flagship events
Define KPIs and dashboards for partner marketing performance
Manage partner marketing budgets and ensure funds are aligned to high-impact activities
Requirements
10+ years of B2B marketing experience
At least 5+ years focused on partner, alliance, or channel marketing
Led end-to-end content development for partner audiences exceeding 1,000 attendees
Proven experience building and executing joint go-to-market strategies
Demonstrated success in driving measurable pipeline and revenue impact
Strong analytical and problem-solving skills
Background working with global SI/GSIs, VARs, OEMs, cloud hyperscalers, or ISVs
MBA or equivalent business/marketing experience
Benefits
Workday Bonus Plan or role-specific commission/bonus
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