Strategic Marketing Manager driving go-to-market success for AMD at TD SYNNEX. Managing partner enablement and MDF strategy, collaborating with teams to optimize campaigns and track KPI performance.
Responsibilities
Partner Enablement & MDF Management
Design and execute annual and quarterly MDF-funded campaigns aligned to AMD’s product roadmaps and TD SYNNEX objectives
Track budgets, forecast spend, and report on ROI and pipeline contribution through clear, data-driven dashboards
Content Development & Incentive Strategy
Create persuasive marketing assets (email templates, social posts, digital ads, promotional materials) tailored for our reseller audience
Collaborate with AMD to define and manage incentive programs—rebates, promotions, contests—that drive partner engagement and sales velocity
Campaign Analytics & Continuous Optimization
Analyze performance data (conversion rates, lead volume, deal size) to refine messaging, channel mix, and incentive structures
Present actionable insights and strategic recommendations to AMD and TD SYNNEX leadership
Cross-Functional Collaboration & Event Support
Coordinate AMD’s presence at TD SYNNEX events and third-party shows (virtual webinars, regional trade exhibitions)
Build and maintain strong relationships with AMD account teams, reseller sales reps, and internal marketing peers to ensure seamless execution
Process Improvement, Compliance & Scalability
Ensure all marketing activities comply with AMD contractual guidelines, industry regulations, and TD SYNNEX brand standards
Standardize MDF request workflows, implement best practices for tracking, and document lessons learned for continuous process refinement
Requirements
1–3 years of B2B marketing or partner enablement experience, preferably in technology distribution or semiconductor sectors
Bachelor’s degree in Marketing, Business Administration, or a related field
Adaptability & Agility – Thrives in a fast-paced environment where priorities evolve; quickly pivots strategy to meet shifting business needs
Data-Driven Decision-Making – Proficient in Microsoft Excel and comfortable with analytics tools to measure and optimize campaign performance
Communication & Collaboration – Strong written and verbal skills; able to craft clear, compelling messages and present complex data to diverse audiences
Project Management – Excellent organizational skills; adept at juggling multiple deadlines, managing cross-functional projects, and delivering high-quality results
Technical Agility – Rapid learner of new marketing automation platforms (Marketo, Pardot), CRM systems (Salesforce), and reporting solutions.
Benefits
Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program.
Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
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