Marketing intern supporting the development and implementation of strategies and concepts for clients. Collaborating with the team on various marketing activities across digital and live platforms.
About the role
- Marketing Manager at ABGi USA driving pipeline development and client acquisition through strategic and hands-on marketing initiatives. Leading integrated marketing efforts across inbound and outbound channels to support revenue growth.
Responsibilities
- Lead and execute a comprehensive, multi-channel marketing strategy across digital, content, social, and events.
- Drive both inbound and outbound marketing efforts that generate a qualified pipeline and directly support revenue growth.
- Own website strategy and performance, ensuring content is current, optimized, and conversion-focused.
- Develop and execute high-impact content strategies that engage, educate, and convert target audiences.
- Manage and optimize lead generation tools, CRM integration, campaign execution, and performance reporting.
- Partner closely with Sales to align on messaging, campaigns, and pipeline acceleration strategies.
- Create compelling business development materials, including pitch decks, proposals, and client-facing presentations.
- Plan and execute webinars, virtual events, and in-person experiences, including pre- and post-event strategies.
- Evaluate, select, and manage industry conferences to maximize brand visibility, engagement, and ROI.
- Maintain and elevate brand standards, ensuring consistency and professionalism across all touchpoints.
- Manage internal marketing resources and/or external vendors as business needs evolve.
- Own the marketing budget, track ROI, and continuously optimize spend based on performance.
- Analyze campaign performance and translate data into actionable insights and improvements.
- Anticipate challenges, solve problems proactively, and operate with a high level of accountability and ownership.
- Continuously introduce innovative ideas, tools, and strategies to enhance marketing effectiveness and business impact.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 3+ to 5 years of lead marketing experience, preferably in professional services or consulting.
- Proven experience in startup or mid-sized environments, ideally within accounting or professional services, with direct involvement in sales support and revenue-driving marketing initiatives.
- Proven track record of executing with ownership and delivering measurable business results.
- Demonstrated success in building an inbound pipeline and supporting outbound marketing initiatives.
- Strong background in content creation, digital marketing, and campaign strategy.
- Highly data-driven, with the ability to analyze performance and optimize for results.
- Strong alignment to sales and revenue goals, with experience partnering closely with sales teams.
- Experience managing websites, social platforms, and marketing technology tools.
- Strong project management skills with the ability to manage multiple priorities and meet deadlines.
- Excellent written and verbal communication skills.
- Thrives in a fast-paced, growth-oriented environment with a proactive, solution-focused mindset.
Benefits
- Hybrid Work Schedule: 3 days in-office (Galleria area), 2 days remote for flexibility and work-life balance.
- Convenient Location: Modern office in Houston’s Galleria district with paid garage parking covered by the company.
- Professional Growth: Learn directly from industry-leading R&D experts and senior tax professionals through interactive team collaboration and hands-on client exposure.
- Comprehensive Benefits Package: Competitive medical, dental, and vision insurance coverage.
- Employer-matched 401(k) retirement plan.
- Paid time off, holidays, and additional incentive programs.
- Continuing education and professional development opportunities.
- Engaged Culture: Collaborative, inclusive, and innovation-driven environment where ideas and teamwork fuel success.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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