Global Product Marketing Manager overseeing growth initiatives for flow cytometry instruments. Driving legacy - to - next - gen transitions and broader growth strategies in a healthcare environment.
About the role
- Associate Director, Brand & Integrated Marketing for Spotify's Podcast Creator Marketing team. Lead programs connecting Spotify to creators shaping global culture while driving brand love through effective storytelling.
Responsibilities
- Lead go-to-market strategies for new creator products and capabilities, from early concept through launch
- Shape product positioning, messaging, and narratives that resonate with creators and reflect real need
- Partner closely with R&D teams to influence product strategy and ensure strong market fit
- Collaborate with global marketing teams to plan and execute launches that educate and inspire creators
- Define success metrics and track adoption, using insights to continuously improve performance
- Identify new opportunities through market analysis, competitive benchmarking, and creator feedback
- Work cross-functionally with research, insights, and product teams to inform roadmap decisions and marketing strategy
Requirements
- 5+ years of experience in product marketing or marketing within a tech environment
- Experience in developing product positioning and leading go-to-market strategies
- Strong understanding of the podcast, video, or platform ecosystem
- Ability to balance user needs with business outcomes
- Effective collaboration with product, engineering, and data partners
- Clear communication to influence stakeholders across different levels and functions
- Organized and adaptable while managing multiple priorities in a fast-moving, global environment
Benefits
- health insurance
- six month paid parental leave
- 401(k) retirement plan
- 23 paid days off
- 13 paid flexible holidays
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