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About the role
- Senior Sales Representative driving commercial growth across Food Service Retail in Vietnam for Diversey. Focusing on market penetration and building distributor partnerships in Hanoi and northern region.
Responsibilities
- Identify and secure new business opportunities in Food Service Retail and QSR across the northern region of Vietnam.
- Develop a robust sales pipeline with clear growth plans for FSR segments.
- Drive market expansion through new distributor acquisition and development in strategic regions.
- Conduct market and competitor analysis to identify trends, customer needs, and portfolio opportunities.
- Lead pricing, tender preparation, and customer proposals to ensure competitiveness and profitability.
- Manage and strengthen relationships with key distributor partners in the northern region, ensuring channel capability, compliance, and sustained performance.
- Build and maintain strong relationships with key Food Service, retail, and hospitality customers.
- Lead category management, trade marketing initiatives, and promotional programs to drive market visibility.
Requirements
- Bachelor’s degree in business, Marketing, Science, or a related field.
- Minimum 5 years of B2B sales or business development experience —preferably in Food Service Retail, Horeca, FMCG, Hygiene, or chemical solutions.
- Proven track record in managing distributor networks and implementing channel development programs.
- Strong commercial acumen with experience in P&L understanding, pricing, and negotiation.
- Solid understanding of Vietnam’s FSR and distributor landscape.
- Excellent communication, presentation, and stakeholder management skills.
- Ability to work independently, drive results, and collaborate across regional teams.
Benefits
- Competitive salary and bonuses
- Competitive health + wellness benefit plan
- Continuous professional development with many opportunities for growth
- Hybrid work arrangement
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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