Senior Performance Marketing Associate in Regional Online Marketing team at ShopBack. Designing and implementing media strategies for growth in acquisition, retention, and branding.
Responsibilities
Play a pivotal role in designing and implementing online media strategies to drive growth in acquisition, retention, and branding.
Work closely with local teams and regional stakeholders to foster strong partnerships.
Ensure seamless coordination and execution of marketing initiatives across countries.
Requirements
3 to 5 years of hands-on experience in online paid media for App and Web products.
Proven track record of driving significant growth with marketing efficiency.
Proficient in managing campaigns across the following advertising platforms - Meta Ads, Google Ads, TikTok Ads, and network campaigns.
Proficient in marketing tools, including Google Analytics, Google Search Console, and Branch.io/ Appsflyer.
Excellent analytical skills with a data-driven mindset to interpret and act on data insights.
Growth hacking mentality and a holistic view of marketing strategy to discover key business opportunities.
Good communication skills and stakeholder management are able to work across multiple markets and cultures, collaborate easily with others, and adapt agilely.
Self-starter with the ability to work independently, owning the problem and developing the solution.
AI Adoption: Demonstrated use of AI tools (e.g. ChatGPT, Cursor) to develop new or improve workflows, enhance productivity, and drive efficiency at scale.
Bachelor’s degree in marketing, business, or relevant experience.
Benefits
Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.
Be part of a winning team on a journey to global scale.
Competitive compensation based on your performance.
Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.
Work-From-Anywhere benefit to enable you to thrive personally and professionally.
Equal opportunity employer celebrating diversity and committed to creating an inclusive environment.
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