Senior Paid Social Strategist managing paid social operations for clients spanning multiple verticals. Collaborating with teams to blend strategies targeting client KPIs.
Responsibilities
Run day-to-day paid social operations for clients that could span across multiple verticals
Fully manage and take sole “ownership,” as an account lead, of at least one client within the first two months, depending on business needs
Launch, manage, and conduct frequent testing on campaigns
Lead weekly touchpoint and strategy calls for your client(s)
Collaborate across channel teams to create blended paid media strategies with the client’s KPIs and goals as the north star
Stay on top of your clients’ competitive landscape and industry changes
Prioritize knowledge sharing with channel and account teams, step in to offer a helping hand to channel team members when appropriate
Play an integral role as a team member on a number of our larger accounts
Requirements
Team player with excellent written and verbal communication skills (there is a reason this is the first bullet—it's our most important qualification)
Comfortability managing budgets of at least 6 figures in ad spend per month
3+ years of experience in day-to-day management of paid social campaigns on Facebook/Instagram
B2C e-commerce & direct response experience
Able to discuss advanced technical concepts and strategic plans in a clear and concise manner to a wide range of audiences
Strong understanding of Microsoft Excel and formulas to help drive efficiencies for day-to-day tasks; pivot tables, Vlookups, SUMIFS, are your jam
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