Product Marketer for fintech Paga, developing value propositions and leading go - to - market strategies. Working closely with technical teams and users to shape product features and marketing messages.
About the role
- Founding Product Marketer defining product positioning, messaging, and go-to-market strategy for Seapoint's financial solutions. Work directly with the founding team in a hybrid role.
Responsibilities
- Own product positioning and messaging. Work closely with Sean and the product team to develop and maintain crisp positioning for Seapoint, translating complex product capabilities into narratives that resonate with founders and operators
- Run product launches end-to-end. Build and own the launch playbook: from beta announcements to full rollouts, coordinating across product, sales, and content to make every release land
- Use content as a product marketing lever. Build on our existing content strategy to create material that reinforces our product narrative: thought leadership, founder-facing education, and category-defining content that makes Seapoint the obvious choice
- Partner with the team to build things founders love. Work with engineering and sales to create tools, calculators, or resources that deliver standalone value to founders and drive inbound organically
- Enable the GTM team. Develop sales decks, one-pagers, battle cards, and partner materials that are sharp, current, and written to convert
- Run a high-velocity experiment programme. Use AI and automation to spin up experiments quickly across channels, kill what doesn't work, and double down on what does
- Set the marketing foundation. Brand voice, messaging frameworks, channel strategy, and metrics that matter, built to scale rather than just tick boxes
Requirements
- You have deep product marketing experience. You've owned positioning, messaging, and launches for a B2B product and know how to make a product story land in a competitive market
- You use content strategically, not as an afterthought. You understand how thought leadership, education, and narrative-building connect back to product growth
- You're genuinely AI-native, not just AI-aware. You use tools like Claude, Perplexity, and whatever's shipping this week to move faster and think more clearly, and you have high standards for the output. No slop
- You've shipped things that worked in 0→1 environments and know the difference between building for scale and building for now
- You're a strong writer with a clear point of view. You can write a positioning doc and a LinkedIn post and they both sound like a real person
- You bring experience in B2B SaaS or fintech and understand what it takes to build credibility in a competitive, trust-sensitive category
- You're an experimentation native. You design tests with intent, read the results honestly, and iterate without ego
- You're excited by the idea of building tools and resources alongside engineers, not just publishing content
- Bonus if you're familiar with how modern marketing leaders like Emily Kramer think about the discipline. We're building a marketing function in that mould.
Benefits
- Competitive salary with meaningful equity in a fast-growing fintech startup
- Work directly with experienced founders and operators from Stripe, Tide, Wise, Nubank, Wayflyer and other fintech unicorns
- Front-row seat to building category-defining financial infrastructure for Europe's startup ecosystem
- Flexible hybrid working from our London base
- Budget for events, networking, and community building activities
- Learning and development opportunities in fintech and AI
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Lead Product Marketing Manager working at Exact Sciences developing product messaging for multi - cancer early detection. Collaborating with various teams to enhance product visibility and customer engagement.
Associate Product Marketing Manager at Relay supporting product launches through market insights and storytelling. Collaborating cross - functionally to drive adoption and engagement.
Associate Product Marketing Manager supporting product launches within Relay's fast - growing Product Marketing team. Responsible for customer insights, messaging, and go - to - market strategies.
Senior Product Marketing Manager overseeing go - to - market strategy for Aera's AI - driven Decision Intelligence platform. Collaborating across teams to execute product launches and empower sales efforts.
Associate Product Marketing Manager supporting messaging and go - to - market execution while managing Analyst Relations. Aera Technology specializes in Decision Intelligence Platforms and AI - driven decision - making.
Product Marketing Manager at Zego driving positioning and messaging for diverse insurance offerings. Leading cross - functional launches and ensuring impactful communication of product benefits.
Senior Product Marketing Leader for Certified Group’s Food & Beverage division. Responsible for setting marketing strategy, team leadership, and ensuring profitability and growth.
Senior Director, Product Marketing at Adobe directing B2B Education business strategy and growth. Leading product marketing teams and setting impactful strategies for education institutions.
Product Marketing Manager owning messaging, launches, and sales enablement for AI agent infrastructure startup. Collaborate with founders and influence category creation in high - growth environment.