Lead Product Marketing Manager working at Exact Sciences developing product messaging for multi - cancer early detection. Collaborating with various teams to enhance product visibility and customer engagement.
About the role
- Product Marketer for fintech Paga, developing value propositions and leading go-to-market strategies. Working closely with technical teams and users to shape product features and marketing messages.
Responsibilities
- Develop the core value propositions and messaging frameworks for Paga’s consumer and merchant offerings.
- Lead the execution of go-to-market plans for new features.
- Conduct interviews and dive into user behavior data to provide the Product team with actionable feedback that shapes the roadmap.
- Work closely with the Growth team to design and optimize triggers, notifications, and educational content that move users from "signed up" to "power user."
- Monitor competitors and market shifts to ensure Paga remains the preferred choice for payments.
- Equip our massive agent network and sales teams with the narrative tools, one-pagers, and localized content they need to drive adoption on the ground.
Requirements
- 5+ years of hands-on experience in Product Marketing.
- Experience at a fast-growing tech company (Fintech experience preferred).
- You must be an exceptional writer. You can write punchy, persuasive copy that drives action.
- You are comfortable using tools like Amplitude, Mixpanel, or SQL to pull your own data and measure the success of your campaigns.
- You are comfortable with ambiguity and can pivot quickly in the fast-moving Nigerian fintech space.
Benefits
- We are an equal opportunity employer and value diversity and inclusion. We do not discriminate on grounds of color, race, nationality, religion, age, ethnic origin, disability, gender, marital status, or sexual orientation in our employment practices.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Associate Product Marketing Manager at Relay supporting product launches through market insights and storytelling. Collaborating cross - functionally to drive adoption and engagement.
Associate Product Marketing Manager supporting product launches within Relay's fast - growing Product Marketing team. Responsible for customer insights, messaging, and go - to - market strategies.
Senior Product Marketing Manager overseeing go - to - market strategy for Aera's AI - driven Decision Intelligence platform. Collaborating across teams to execute product launches and empower sales efforts.
Associate Product Marketing Manager supporting messaging and go - to - market execution while managing Analyst Relations. Aera Technology specializes in Decision Intelligence Platforms and AI - driven decision - making.
Product Marketing Manager at Zego driving positioning and messaging for diverse insurance offerings. Leading cross - functional launches and ensuring impactful communication of product benefits.
Senior Product Marketing Leader for Certified Group’s Food & Beverage division. Responsible for setting marketing strategy, team leadership, and ensuring profitability and growth.
Senior Director, Product Marketing at Adobe directing B2B Education business strategy and growth. Leading product marketing teams and setting impactful strategies for education institutions.
Product Marketing Manager owning messaging, launches, and sales enablement for AI agent infrastructure startup. Collaborate with founders and influence category creation in high - growth environment.
Product Marketing Manager for Workload Automation at Broadcom. Driving global go - to - market strategy and adoption for industry - leading offerings.