Growth Marketing Manager overseeing marketing strategy and execution for Sandboxx's military tech solutions. Focusing on user growth and brand engagement through diverse marketing channels.
Responsibilities
Architect and execute co‑marketing campaigns internally and with partners
Plan, launch, and optimize paid‑media across Meta, Google Ads, DSPs, and in‑app channels
Lead brand initiatives—from concept through creative development and asset production (ads, video scripts, landing pages, print inserts)
Drive website and mobile‑app growth via experimentation, funnel optimizations, and feature launch support
Own end‑to‑end attribution and segmentation by managing our MMP and CDP (mParticle)
Draft headlines, body copy, and CTAs; produce quick-turn prototypes and layouts in Figma or Adobe Suite to support campaigns
Plan, coordinate, and optimize all promotions—seasonal offers, partner co-promos, referral incentives, in-app and email blasts—to drive spikes in awareness, sign-ups, and revenue
Build and maintain dashboards in GA4, Looker and/or Looker Studio
Craft slide decks and deliver regular presentations on performance, forecasts, and insights to stakeholders and leadership
Requirements
5+ years in growth or performance marketing roles for mobile‑first or app‑centric products
Proven background in design and copywriting—comfortable prototyping creatives, writing compelling messaging, and refining U/X copy
Proven expertise running paid campaigns across Meta, Google Ads, DSPs, and app‑install networks
Hands‑on experience with a Mobile Measurement Partner (Branch, Appsflyer, Adjust) and a Customer Data Platform (Segment, mParticle)
Strong proficiency in A/B‑testing frameworks (Optimizely, Firebase) and analytics tools (GA4, Mixpanel, Looker)
Solid web‑management skills (preferably Wordpress) with basic HTML/CSS/Javascript experience with landing‑page optimization
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