Assistant Director of Media & Public Relations leading innovative PR initiatives for Northwestern Mutual. Collaborating with senior leaders and managing agency partnerships to enhance the company’s public profile.
Responsibilities
Lead highly effective and innovative PR initiatives that proactively spotlight Northwestern Mutual’s suite of insurance offerings.
Consistently pursue influential accolades, awards, and profile opportunities for the company’s insurance business, while actively monitoring for related ratings and rankings.
Strategically merchandise positive news coverage and third-party recognition of Northwestern Mutual’s leadership within the insurance industry.
Work closely with senior leaders, providing counsel, supporting media interviews, and crafting compelling messages that expand their thought leadership profiles and the company’s relevance.
Have the flexibility and adaptability to take on additional PR responsibilities in support of other priority workstreams and enterprise functions.
Effectively team with existing agency partners, providing strategic guidance and budgetary oversight while ensuring that all deliverables are met and work is executed with the highest degree of quality and impact.
Requirements
Possess a bachelor’s degree in PR, Mass Communications, Journalism, or a closely related field.
Have a minimum of 10 years of experience as a PR practitioner or communications strategist.
Bring a team mentality, strong work ethic, positive attitude, and ability to thrive in a fast-paced environment.
Possess elite writing skills that can be applied to and adapted for multiple audiences and channels.
Understand the company’s products, services, structure, and unique value proposition.
Demonstrate an ability to collaborate and build strong relationships with internal partners in order to achieve business and communications goals.
Enjoy working across all levels of the organization, including executive leaders.
Have experience managing budgets and associated deadlines.
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