Digital Marketing Specialist driving digital marketing with AI and engaging content for Bruks Siwertell Group. Supporting communication strategies to enhance global visibility and engagement.
About the role
- Content & Digital Marketing Strategist shaping brand’s digital presence with focus on LinkedIn and B2B marketing strategies. Responsible for content and campaign strategies to drive engagement and growth.
Responsibilities
- Develop and execute an integrated content strategy focused on LinkedIn, lead generation, and brand visibility within B2B audiences.
- Create and maintain a content and campaign calendar that aligns with marketing, recruitment, and business objectives.
- Use data and insights to refine strategy, test new formats, and continuously optimize performance.
- Support overall digital marketing strategy including email marketing, automation, and paid media campaigns.
- Research, write, and produce high-quality B2B content from LinkedIn posts and articles to videos, graphics, and thought-leadership pieces.
- Collaborate with internal teams to identify stories that highlight our culture, people, and impact.
- Ensure all content is on-brand, engaging, and consistent in tone, voice, and visual identity.
- Manage and oversee creative production using tools like Canva, Photoshop, or video editing platforms.
- Manage the day-to-day execution of our LinkedIn, Meta, and other social media channels — scheduling, publishing, monitoring, and reporting.
- Plan and run LinkedIn Ads and Meta Ads to boost reach, engagement, and lead generation.
- Use HubSpot (or similar tools) for email campaigns, automation, and lead tracking.
- Collaborate with recruitment and marketing teams on employer branding and recruitment marketing campaigns.
- Lead digital marketing initiatives and campaigns from start to finish — ensuring timelines, deliverables, and objectives are met.
- Partner with internal stakeholders and creative collaborators to deliver cohesive, high-impact campaigns.
- Champion brand storytelling and ensure consistent messaging across all digital touchpoints.
Requirements
- 3+ years of experience in digital marketing, content marketing, or social media strategy, ideally within a B2B or professional services environment.
- Proven experience creating and managing LinkedIn content and campaigns.
- Strong copywriting, storytelling, and editing skills — able to turn ideas into compelling narratives.
- Experience with HubSpot, LinkedIn Ads, and Meta Ads Manager (or similar platforms).
- Proficiency in Canva, Photoshop, or similar creative tools.
- Excellent project management and organizational skills and can juggle multiple initiatives with high accountability.
- Analytical mindset — comfortable using data to inform strategy and improve results.
- A proactive collaborator who takes ownership, communicates clearly, and works well across teams.
Benefits
- HMO on Day 1 + Free coverage for 2 dependents in your 2nd year
- Government-mandated benefits
- Life Insurance
- 20 Annual Leave Credits
- 13th-month pay
- Birthday & Bereavement Leave
- Travel Subsidy
- Staff House Accommodation (within certain distance)
- Free Shuttle Service
- Free Lunch & Uniform
- Perfect Attendance Bonus
- Onboarding Training
- Monthly Engagement Activities
- Birthday Gift & Weekly Treats
- Christmas Hamper & Anniversary Gift
- Opportunity to Travel
- Referral Bonus: Refer a friend and get PHP 8,000 via GCash for every successful hire in this role!
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Digital Marketing & External Communications Manager leading strategy execution across digital channels for CNA. Managing social media, content, media relations, and brand initiatives.
Director of Digital Marketing at Uline responsible for leading Paid Search strategies and managing a multimillion - dollar budget. Overseeing a high - performing team across primary product categories.
Digital Marketing Manager driving Ainavio's online presence and growth in the competitive SaaS space. Managing content across multiple platforms and enhancing brand visibility.
Digital Marketing Associate managing email campaigns for Free People. Executing strategies across brands and driving engagement with over 2 million customers.
Digital Marketing Manager focused on executing strategies and enhancing brand presence for HOA Sales and its member companies. Overseeing web, SEO, and content initiatives to generate leads.
Online Marketing Strategist developing innovative and scalable online marketing strategies at Vielfalter. Collaborating with interdisciplinary teams and driving the digital transformation for clients.
Project Lead in digital marketing analytics guiding teams at fifty - five, a data - driven consulting firm. Focused on media acquisition strategy and ensuring client satisfaction through expert insights.
Staff Accountant handling accounts receivable for a digital marketing company. Assisting with invoicing, ledger entries, and maintaining customer relationships in a hybrid work environment.
Digital Marketing Manager at Archetype, responsible for managing digital marketing campaigns and client relationships. Working on paid social strategies across platforms like LinkedIn and Meta.