Business Development Manager for Lincoln Electric driving growth and market expansion for plasma cutting products. Collaborating cross-functionally to align strategy and execution.
Responsibilities
Develop and execute the North America plasma cutting business strategy aligned with product growth team & global portfolio objectives.
Identify market segments, applications, and customers with the highest growth potential.
Define regional value propositions and positioning based on customer and competitive insights.
Own regional revenue, margin, and growth targets.
Drive pipeline development with Sales and channel partners.
Provide prioritization and direction to field application resources.
Partner with a dedicated customer service team supporting plasma cutting customers.
Work closely with engineering, operations, marketing, and sales to ensure successful product commercialization.
Conduct in-depth customer research to validate market needs and guide product improvements.
Requirements
Bachelor’s degree in Engineering, Business, Marketing, or related field; MBA preferred.
10+ years of industry related experience in product management or portfolio strategy, ideally in a manufacturing or industrial setting.
Strong understanding of product lifecycle management and go-to-market strategies.
Proficiency in data analysis and financial modeling.
Excellent communication, leadership, and project management skills.
Remote role with ability to travel a minimum of 30% or more.
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