Marketing Director driving transformation and brand strategy for UK & Ireland at Schneider Electric. Leading high-performance teams in digital and traditional marketing efforts.
Responsibilities
Build, lead, and motivate a high-performance marketing organisation
Develop team capability through coaching, talent development, and succession planning
Identify and recruit new skills as needed to meet evolving business demands
Own UK&I brand strategy, messaging, and storytelling
Ensure consistent activation of global brand and campaign frameworks across all channels
Strengthen presence across PR, events, social media, retail environments, and customer experience centres
Partner with UK&I leadership team to embed company priorities and foster high-performance internal culture
Lead digital acquisition across SEO, SEM, social, paid media, email, and digital content
Use data, analytics, and A/B testing to continuously optimise digital performance
Champion insight-based customer journey design and experience improvements
Oversee marketing automation, demand generation, KPI management, and reporting
Drive a fact-based, analytical culture to evaluate marketing ROI
Define and lead external communications strategy
Strengthen media relationships and manage press activity, including proactive positioning and crisis response
Lead UK&I Annual Marketing & Sales Plan process and ensure alignment across Schneider business units
Translate strategic business goals into a clear, actionable, and innovative marketing plan
Requirements
Degree in Business, Marketing, Communications or similar; MBA or equivalent preferred
10+ years of strategic marketing leadership in a medium to large multinational organisation (B2B or professional B2C)
Proven experience managing and developing high-performing teams
Background in business development, sales, or channel marketing is advantageous
Demonstrated ability to lead marketing transformation programmes in a matrix environment
Strong digital expertise and experience deploying modern tools and platforms
Deep customer and channel understanding, ideally in complex or solutions-led businesses
Strong executive presence with credibility at C-suite level
High emotional intelligence, resilience, and sound judgement
Influential communicator who can navigate complex stakeholder landscapes
Skilled collaborator able to build strong internal and external networks
Excellent project leader capable of driving clarity, structure, and delivery across multiple workstreams
Strategic marketing and planning
Digital marketing and demand generation
Brand management and campaign development
PR, media relations, and thought leadership
Events and integrated communications
Customer experience design
CRM, web management, and digital platforms
Marketing operations and performance analytics
Benefits
Employee engagement, DEI progress, leadership feedback
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