Partnerships Lead managing brand relationships for Fnatic in the Japanese gaming market. Engaging with key decision-makers and expanding partnerships with top Japanese brands.
Responsibilities
Build a deep understanding of the Japanese market, developing relationships with key decision makers in brands looking to reach youth audiences through gaming
Ideate, draft and pitch KPI-driven proposals that can deliver results for prospective partners through leveraging Fnatic’s commercial assets
Own a pipeline of Japanese opportunities to achieve agreed revenue targets, providing regular updates to management on progress and any obstacles you might be encountering
Work closely with local and HQ (London) based Pro-Gaming, Marketing and other relevant colleagues on planning and execution of activations for partners
Negotiate contract terms and work with Commercial Operations and Legal to finalise agreements
Lead on new partner onboarding, and educate Fnatics about the scope and potential of partnership
Provide best-in-class partner management for assigned Fnatic partners, maintaining strong Partner Health to maximise opportunities for relationships to renew and scale
Coordinate business reviews with partners, working with internal teams to best showcase partnership performance through data and market insights
Explore opportunities across the business on a regular basis to identify new opportunities to over-deliver or expand the partnership
Lead on ad-hoc Partnership projects as directed by your manager
Requirements
Background in the selling and delivery of digital media properties for rights-holder(s), directly or via agency
Strategic thinking on how brands can engage with youth audience to achieve their marketing objectives
Compelling presenting skills and a natural rapport with people
Track record of over-achievement in sales and commercial relationship management
Honesty in self-evaluating and a desire for constant improvement
Creativity and ability to participate in and lead ideation
Someone who thrives with autonomy in a delivery-focused environment
Excellent written and verbal communication in English and Japanese, additional languages desirable
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