Principal Marketing Specialist responsible for planning and monitoring marketing programs at DTE Electric Company. Ensuring alignment and integration of various initiatives while managing external relationships.
Responsibilities
Plans, implements and monitors marketing programs, projects, and services
Ensures integration and alignment of programs, performance gaps, and budget analyses
Develops relationships with external contractors and negotiates contracts
Designs and implements marketing programs to support product/service positioning
Conducts analyses and prepares forecasts
Requirements
Bachelor's degree and 7+ years of experience in marketing, program/project and/or energy management
Preferred Bachelor's degree in a business or engineering discipline
MBA or Master's degree
Communication and influencing skills
Analytical and problem-solving skills
Proficiency with Microsoft products (PowerPoint, Word, Excel)
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