Marketing Director at Prudential focusing on consumer - directed marketing strategies and data - driven insights. Leading initiatives for business growth through integrated marketing plans and stakeholder collaboration.
About the role
- Performance-oriented Online Marketing Manager creating data-driven marketing campaigns for Cleo & You GmbH. Focused on enhancing customer journeys and optimizing performance metrics in a hybrid work environment.
Responsibilities
- You design, optimize, and execute data-driven marketing campaigns (Paid, Owned & Earned)
- You collaborate with our team to develop cross-channel customer journeys
- You support the build-out and implementation of our CRM system
- You expand our tracking and analytics setup and ensure campaign data is accurately captured and applied
Requirements
- Several years of experience in data-driven online/performance marketing, ideally in e‑commerce, FinTech, or InsurTech
- Knowledge of GA4, Google Tag Manager, Looker Studio, and other tracking & analytics tools
- Experience developing multi-stage customer journeys
- Excellent German language skills, both written and spoken
Benefits
- The option to bring your dog to the office
- Hamburg’s most beautiful office with views of the Elbe
- Flexible remote work options
- Subsidized Deutschlandticket
- Discounted gym memberships
- An environment with flat hierarchies, open communication, and plenty of room to shape your role
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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