SEO Analyst focusing on CRO at UOL, the largest digital content company in Latin America. Responsible for SEO strategies and A/B testing for improved digital performance.
About the role
- Global Web & CRO Specialist responsible for web performance and user experience optimization in Demant's Audika Group. Collaborating across markets to enhance digital solutions and brand presence.
Responsibilities
- Collaborate with a portfolio of markets to optimize web acquisition performance.
- Identify, share, and apply best practice solutions across markets.
- Develop new web and AI solutions and implement them across your portfolio of markets.
- Develop web content based on performance data and customer insights.
- Monitor performance, identify opportunities, and drive continuous improvement.
- Develop web strategies and roadmaps while supporting the global CRO program.
- Enhance brand presence and optimize content to clearly communicate value propositions across websites.
- Manage relevant web and CRO-related projects.
- Provide Sitecore (CMS) support to markets and relevant stakeholders.
Requirements
- You have proven expertise in Conversion Rate Optimization and A/B testing (3–5 years).
- You are passionate about new digital possibilities and AI and enjoy using them to create smarter web experiences.
- You have hands-on experience with CMS platforms (Sitecore experience is not required).
- You have strong analytical and data-driven decision-making skills (GA4, GSC, Hotjar or similar tools).
- You have strong stakeholder collaboration skills and enjoy working across markets and teams.
- You have a creative mindset and the ability to develop innovative digital solutions and content.
- You are a clear communicator who can translate results and insights into concrete next steps.
Benefits
- Full-time work agreement, with a permanent contract after 3 months
- Hybrid working model
- Social benefits (private medical health care, insurance, sport card, benefit cafeteria program and more)
- Scandinavian culture and care about equity, independence, open dialog and work-life balance
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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