Director of Growth Marketing focused on high - profile lead generation across digital channels. Collaborating with analytics and CRM teams to optimize marketing performance and client engagement.
About the role
- Head of Growth Marketing role at CraftGinClub in London. Focuses on customer acquisition strategies and leading marketing initiatives for a premium alcohol retailer.
Responsibilities
- Managing customer acquisition across various channels
- Promoting the right products to the right people
- Leading the Growth / Acquisition Marketing function
- Building and optimizing marketing strategies
- Collaborating with different teams
- Analyzing performance and iteratively optimizing activities
Requirements
- Is a real player-manager – willing to get involved from an implementational perspective, bringing an energy to what they do
- Enjoys analysis, digging into data, problem-solving and finding opportunities
- Loves developing a small team and leading them to deliver great work
- Gets excited about shaping things from scratch, particularly as we go through a major rebrand and start new acquisition activities for the first time
- Can manage uncertainty and complexity, and form and deliver solutions
- Wants to progress their career within a close-knit team and growing business environment
- Likes a fun, open working environment where they can be themselves and loves a diverse caring community
- Wants to dedicate themselves to delivering excellent work and seeing the results of their endeavours
Benefits
- Hybrid working – Wed/Thu in our Farringdon offices, remote on Mon/Tue/Fri
- Flexible working hours
- 25 days holiday rising with length of service
- Weekly gin and rum tasting, and regular product tastings and attend industry events
- Generous staff discount on our online store
- Real career progression opportunities, with the chance to grow as we do
- Dynamic working environment and regular social events
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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