Senior Paid Search Manager leading performance marketing strategies for eCommerce brands. Managing high - budget campaigns with a focus on optimisation and client success in a hybrid work environment.
About the role
- Wealth Omni-Channel Campaign Manager developing and executing acquisition campaigns for affluent clients. Responsible for managing multiple high-priority campaigns and achieving marketing goals.
Responsibilities
- Sitting within the Client Marketing organization, the Wealth Omni-Channel Campaign Manager will primarily be responsible for developing and executing acquisition campaigns in support of new-to-bank Wealth customer growth.
- The person in this role will manage multiple high-priority campaigns in a fast-paced environment.
- The VP will manage and execute compelling new creative experiences/messaging and implement a test and learn agenda.
- They will have strong performance marketing discipline and rigor in meeting and exceeding goals and KPIs driven by these marketing tactics.
- Responsibilities include designing and executing results-driven direct mail and digital marketing campaigns to drive acquisitions growth, and tracking and analyzing campaign results.
Requirements
- 6-10 years of experience
- Direct to consumer marketing, premium banking products, and/or wealth management experience required
- Prior experience in creative design, direct mail, and/or digital content development is essential
- MarTech and project management workflow tool experience (i.e. Confluence, Jira, Aprimo, iHandle, etc.) preferred
- Requires attention to detail, advanced project management skills, good communication and problem-solving skills
- Demonstrated organizational skills and ability to manage multiple tasks/projects at once
- Creative problem solving and sense of ownership
- Ability to work well under tight deadlines in a fast-paced and team-oriented environment
Benefits
- medical, dental & vision coverage
- 401(k)
- life, accident, and disability insurance
- wellness programs
- paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays
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