Senior Analytics Consultant driving data insights and optimization strategies for growth at fintech startup Allica Bank. Collaborating with multiple teams to prioritize high-value accounts and opportunities.
Responsibilities
Analyse large, multi-source datasets to identify high-value accounts, segments, and growth opportunities.
Develop account and audience prioritisation models based on behavioural, firmographic, and performance data.
Generate insights on customer needs, decision drivers, and engagement patterns to inform ABM strategy.
Define and monitor end-to-end growth and ABM KPIs, from engagement through pipeline creation and revenue impact.
Partner with Growth and Marketing leaders to shape ABM and growth strategy using data-driven insights.
Provide analytical input into campaign planning, including hypothesis development, success metrics, and measurement design.
Support Sales alignment by analysing outreach effectiveness and identifying opportunities to improve targeting and sequencing.
Design, evaluate, and interpret A/B and multivariate tests across messaging, targeting, channels, and sequencing.
Quantify incremental impact and ROI to guide investment and prioritisation decisions.
Translate test results into clear recommendations for scaling or iteration.
Design and deliver insightful, visually compelling presentations to communicate key findings and strategic recommendations to stakeholders.
Translate complex data into simple, actionable insights for both technical and non-technical audiences.
Maintain regular reporting dashboards for ongoing monitoring of acquisition performance.
Act as a trusted consultant to senior stakeholders, influencing decisions through structured analysis and clear storytelling.
Collaborate closely with Marketing, Sales, Growth, and Data teams to ensure insights are actionable and adopted.
Champion analytical rigour, experimentation, and continuous improvement across growth initiatives.
Requirements
4+ years of experience in a fast-paced environment at a high-growth tech startup, top-tier strategy consulting firm, investment bank, or similar
Hands-on and proactive, with a “make it happen” attitude.
Strong analytical and problem-solving skills, with the ability to work with data to identify patterns, trends, and actionable insights.
Strong analytical toolkit (e.g. SQL, Excel, BI tools; Python/R a plus but not essential).
Comfortable working with HubSpot and other modern marketing platforms
Strong experience working with large datasets to solve ambiguous commercial problems.
Proven track record designing and analysing experiments (A/B testing, attribution, incrementality).
Exceptional communication skills, with a talent for crafting clear and persuasive presentations.
Works quickly, collaboratively, without compromising on quality, and has high attention to detail.
Has a strong sense of will-to-win - looking to grow fast and learn quickly within a rapidly scaling organisation.
Have a track record of being a top performer in several different areas, through your career.
Benefits
Full onboarding support and continued development opportunities
Options for flexible working
Regular social activities
Pension contributions
Discretionary bonus scheme
Private health cover
Life assurance
Family friendly policies including enhanced Maternity & Paternity leave
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