Paid Media Specialist optimizing paid media campaigns across digital platforms for e - commerce growth at Speedway Motors. Collaborating with teams to drive performance and accelerate results in a hybrid work environment.
About the role
- Paid Social & Programmatic Senior Specialist executing and optimizing digital marketing campaigns at Brunner. Collaborating on performance insights and managing social media and programmatic ad platforms.
Responsibilities
- Execute and manage day-to-day paid social and programmatic campaign implementation with minimal supervision
- Own first-round development of assigned campaign deliverables, including builds, optimizations, and reporting
- Effectively manage personal workload across multiple campaigns and workstreams while meeting deadlines
- Participate in client communication and presentations, including performance discussions and Q&A, with guidance as needed
- Plan, traffic, buy, optimize, and report across paid social and programmatic platforms including Meta, LinkedIn, TikTok, Snapchat, Amazon DSP, TheTradeDesk, and direct buys
- Demonstrate a strong understanding of platform mechanics, algorithms, and optimization levers across paid channels.
- Analyze and communicate campaign performance in a clear, actionable manner that supports optimization and next steps.
- Ensure proper account structure, tagging, tracking, and measurement setup
Requirements
- Bachelor’s Degree (Business, Marketing, or Management Degrees preferred)
- 1-3 years of Digital Marketing Experience, Paid Social, Programmatic Display, Direct Buys, Ad trafficking, and/or related experience
- Must have a strong grasp of numbers and be comfortable with data analysis and reporting
- Proven record of strong organization and ability to work across multiple teams
- Strong analytical mindset with comfort interpreting data, trends, and performance metrics.
- High attention to detail and strong organizational skills across multiple projects
- Proficiency in Microsoft Office, particularly Excel (pivot tables, formulas, data analysis)
- Strong written and verbal communication skills
Benefits
- health, dental, vision insurance
- 401k plan
- life insurance
- commuter and transit benefits
- employee wellness benefit
- unlimited PTO
- half day summer Fridays
- holiday time off
- flexible work policy
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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