Intern supporting the Growth area at Banco Sofisa, aiding in operational tasks and campaign management. Focused on marketing strategies for small and medium enterprises.
Responsibilities
Support the operational execution of Growth initiatives across the funnel, from acquisition to retention.
Assist in designing and organizing campaign flows (briefings, delivery tracking, timelines, checklists, and databases).
Support the preparation of creative briefings, ensuring alignment with strategy, audience, and messaging.
Organize assets, folders, key visuals (KVs) and campaign materials, keeping everything documented and standardized.
Interface with internal teams and external vendors to ensure smooth production.
Assist in configuring and maintaining lists, segments, databases, and simple CRM journeys.
Support competitor mapping, trend monitoring, and benchmark research.
Track basic funnel, engagement, CRM, and campaign KPIs — converting data into reports.
Ensure rituals, playbooks, spreadsheets, and campaign histories are kept up to date.
Support A/B tests or basic experiments, helping with results collection and documentation.
Create and update presentations and executive materials with clarity and a structured narrative.
Requirements
Currently enrolled in Marketing, Advertising, Business Administration, Economics, Engineering, or related fields.
Genuine interest in Growth, digital marketing, CRM, and user behavior.
Organized, detail-oriented, and eager to learn quickly.
Analytical mindset and curiosity to test, interpret data, and identify patterns.
Intermediate knowledge of Excel/Sheets.
Good communication skills and ability to structure presentations (PowerPoint/Slides).
Hands-on, proactive attitude and willingness to work on operational tasks.
Preferred qualifications
Experience with CRM (RD Station, HubSpot, Braze, Salesforce, or similar).
Basic knowledge of GA4, Looker, Power BI, or analytics tools.
Familiarity with Google Ads, Meta Ads, or paid media concepts.
Basic understanding of SQL or Python (not required).
Interest in AI tools applied to marketing and automation.
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