Senior Director of Communications responsible for shaping and amplifying SHI's narrative across audiences. Leading strategic communications initiatives and managing public relations efforts.
About the role
- Lead external communications strategy and brand narrative for Avalanche Studios, a global gaming company. Collaborate to drive brand messaging and manage media relations.
Responsibilities
- Own and execute the overarching external communications strategy and annual calendar for all company and product brands.
- Spearhead PR and communication efforts for our entire product portfolio, providing strategic direction to agencies and managing key channels.
- Cultivate a robust global network of media contacts, acting as the primary point of contact for external inquiries and announcements.
- Ensure a consistent brand voice across all platforms by creating high-quality content and copywriting for key initiatives, and translating the studio’s strategy and brand into clear guidelines, templates, and boilerplates for consistent external communication.
- Develop and implement content frameworks for owned channels (web, social, blog) and maintain our digital press room.
- Proactively manage our reputation by developing and maintaining robust crisis communication plans.
- Establish a KPI framework to track performance, analyzing media coverage to identify new opportunities and trends.
- Work cross-functionally with marketing and community teams, and provide media training for our internal spokespeople.
Requirements
- You bring extensive communications experience from the games industry, ideally from an international publisher, with a deep passion for gaming.
- You have a proven ability to craft long-term strategies while remaining agile enough to handle tactical execution and complex launches.
- You are an exceptional writer and editor who can turn complex information into engaging stories for a global audience.
- You have an established network of media contacts and a track record of successful outreach and pitching.
- You use data and insights to inform your decisions, measure success, and drive continuous improvement.
- You are comfortable representing the company at industry events and thrive in a collaborative, fast-paced environment.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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