DTC Events & Community Executive assisting in events and community strategy for Ariat Europe. Focus on delivering consumer experience and supporting product categories at events.
Responsibilities
Assist the DTC Events & Community Manager to deliver the busy Calendar of between 20 – 25 events, with peak periods during summer.
Drive the Ariat vehicle 7.5t to and from the events.
Support set up of the event from building pop up marquee to merchandising the stand and presenting the stock to the agreed visual merchandising standards.
Support a regional support crew to assist in the delivery of the events.
Aligning cross functionally with Product, Sales, e-com and marketing to support the delivery of key product categories at select events.
Coordinate with our B2B team to avoid duplication at events and work collaboratively.
Work with Product, Demand Planning and Marketing to place stock orders to ensure right product, right place at each event.
Support the consumer facing exposure at each event, work cross functionally to make sure teams are trained to high standard.
Look at opportunities outside of Events for Ariat to show up and build reach to new consumers.
As with events manage the end to end process including space booking, stock, sales and team management.
Work with the DTC Events & Community Manager and Brand & DTC Director to look at opportunities to connect with the relevant communities in each Category - Work, Western, Country, Equestrian
Requirements
Strong communication skills with consumers
Have the ability and experience to drive 7.5t vehicle
Hold a driving licence that allows you to drive in the UK
Interpersonal Organisation, planning, time management and prioritisation
Ability to be on the road, away from home
Strong hands-on attitude
Physical ability to be able to load and unload stock from the lorry
Physical ability to move stock on the stands to arrange in the required way
Teamwork
Problem-solving, analytical and data reporting skills
IT Literacy including MS Office especially Excel
Ability to make decisions
Deadline-focussed
Strong eye for display and merchandising
Excellent attention to detail is a must
Self-motivated
Flexible
Determined
A motivator
Personal drive
Results orientated
Integrity and strong business ethics
Passion for product
Benefits
Private Medical Insurance
Life Assurance
Critical Illness Cover
Employee Assistance Programme
Health & Wellbeing Points Scheme
Cycle to Work Scheme
Company Bonus Scheme
Employee Purchase Scheme
Employee Referral Programme
Birthday day off
Holiday Purchase Scheme
Bring your dog to work scheme
Employee Volunteering policy
Working from a different location policy
Free onsite Parking including 2 electric charging points
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