Founding Growth Marketer responsible for driving user acquisition and brand awareness for AI video agents at Anam. Collaborating cross-functionally with product and sales teams to build a growth engine.
Responsibilities
Design and execute a multi-channel growth strategy that drives brand awareness, website visitors, sign-ups, and MQLs.
Deep audience development - what resonates and doesn’t, where target personas show up, and how to position products for them.
Plan and orchestrate launches and campaigns that amplify new features, updates, and company milestones.
Stand up and test channels including SEO, paid search/social, content, and partner co-marketing.
Lead rapid experimentation - defining hypotheses, setting up measurement frameworks (e.g., PostHog), and translating insights into repeatable playbooks.
Partner with engineering and revops teams to optimize funnel performance, attribution, and automation.
Requirements
Proven track record in building awareness and acquisition channels with measurable results.
Deep audience intuition - where they are, what resonates, and how to position effectively.
Proven success in articulating product value to drive paid user acquisition.
Strong copywriting and narrative development across channels.
Analytical and technical acumen across experimentation, analytics, and automation tools.
Entrepreneurial mindset with the ability to execute zero-to-one initiatives and deliver scalable results.
Excellent cross-functional communication and project management skills.
Benefits
Competitive salary with generous founding equity
High autonomy, real impact, and the chance to define how Anam reaches and grows its audience
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