Social Media Manager for aleno, enhancing its visibility and community engagement in the DACH region. Create authentic content and build strong brand awareness in the hospitality sector.
FC
Hybrid Social Media Content Specialist
Posted 4 months ago
About the role
- Fender social media specialist producing and editing short-form videos for YouTube, Instagram, TikTok and managing community engagement across Fender channels.
Responsibilities
- Partner with social and cross-functional teams to develop clear, strategic content briefs for brand campaigns, product launches, community UGC, artist content and creator initiatives
- Edit short-form social video content optimized for Instagram Reels, TikTok, YouTube Shorts, and emerging platforms
- Consistent community management across brand channels, engaging daily with audiences across platforms to foster conversation and brand loyalty
- Ideate and capture behind-the-scenes content at in-person campaign shoots, activations, and events
- Support creator and influencer partnerships by contributing to discovery, briefing and amplification across Fender’s channels
- Proactively engage with artists, partners, and collaborators across their channels to amplify partnerships
- Provide regular insights on social trends and propose creative opportunities for the brand to participate authentically
- Help draft post copy for weekly content calendars across Fender channels and Fender Custom Shop Instagram as needed
- Stay up to date on priority channel features and emerging platforms
- Additional duties as assigned
Requirements
- Minimum 2 years of experience in social media, content production, or community management
- Bachelor of Arts in Communication, Music, or related field
- Proficient guitar knowledge with a strong understanding of the FMIC brands
- Experience with social media management tools like Khoros, Creator Studio, and YouTube Analytics
- Proficiency in video editing and graphic design tools such as Adobe Creative suite and Capcut
- Experience with crisis management, customer service, and social media moderation
- Exceptional writing skills
- Extremely detail-oriented
- This is a remote role, requiring some local travel & ability to be onsite as needed.
Benefits
- medical
- dental
- 401(k)
- paid time off
- an equipment purchase program to help you get the band back together
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