Lead social media strategy and campaigns for clients and internally at dammannworks. Guide a team of content creators and ensure quality in all outputs while analyzing performance metrics.
Responsibilities
You develop and manage social media strategies and campaigns for selected clients as well as internally for dammannworks
You lead an interdisciplinary team of content creators, editors, and community managers and support the professional development of colleagues
You plan and coordinate editorial calendars and live communication and are responsible for quality assurance
You manage operational paid social campaigns (Meta, TikTok, LinkedIn, etc.)
You monitor, analyze, and report performance metrics (including deriving actionable recommendations)
You act as a strategic sparring partner for consulting, strategy, and creative teams in digital projects
You monitor trends and develop innovative content formats accordingly
Requirements
At least 4–5 years of professional experience in social media — ideally in an agency or in a brand/campaign context
Solid knowledge of content strategy, channel management, and performance marketing
Strong affinity for digital trends, storytelling, and video/motion formats
Experience leading and coordinating teams or external partners
Strong analytical skills and confident use of KPI tools (e.g., Meta Insights, Google Analytics, Sprout Social)
Excellent German language skills, both written and spoken; English is a plus
Benefits
Company pension plan
Monthly agency lunch "Monthly" for team exchange and knowledge sharing over beer and Bionade
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