Senior Product Marketing Manager at Tanium focusing on AI and Endpoint Management solutions. Driving go-to-market strategy and collaborating with cross-functional teams.
Responsibilities
Be the voice to our customers and assist with the marketing of the AI and Endpoint Management capabilities in the Tanium AEM Platform.
Support the product & solutions go-to-market plan that aligns with the revenue goals and develop marketing assets and overall execution plan in support of major launches
Analyze the market, buyers, trends, industry-specific problems, and competitors to create strategic positioning that differentiates Tanium in the Autonomous Endpoint Management market
Support the development of solutions-based sales plays
Identify target personas, understand their key business problems, and pain points, and articulate Tanium’s value proposition to drive desired outcomes
Work closely with product management, sales leadership, enablement, customer success, and marketing teams across all activities
Leverage strong content creation background to develop content, including sales tools, whitepapers, custom one-sheets, event collateral, and thought-leadership content
Collaborate with demand generation teams to execute targeted campaigns that drive pipeline
Partner with sales, product etc. to facilitate feedback and drive continuous improvement of the product positioning, sales enablement tools etc.
Conduct market research, including buyer interviews to inform marketing content and create actionable insights
Present to customers, partners, and sales teams
Requirements
BA or BS in Marketing or equivalent experience required
MBA strongly preferred
7+ years minimum experience in product marketing, solutions marketing, or outbound product management required
Experience supporting go-to-market plans including messaging, content, and sales enablement
Basic knowledge of endpoint management and security
A good knowledge of generative and agentic AI and how it is used to transform business processes
Familiarity with ITSM, SIEM, SOAR, EDR solutions a plus
Experience understanding technology at a deep level and ability translate to business needs concisely is required
Experience developing presentations to customers, sales teams, and partners preferred
Solid experience in positioning work and writing marketing content for complex products and/or market dynamics
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