Performance Marketing Manager focusing on Google Ads to scale a leading E - Commerce brand. Responsible for significant budgets and strategic campaign development with data - driven results.
SF
Hybrid Senior Manager, Channel Marketing – Paid Media
Posted 4 months ago
About the role
- Senior Manager driving paid media marketing strategies within Fidelity's Cash Solutions Marketing Team. Leading planning and execution across diverse paid channels to optimize business outcomes.
Responsibilities
- Lead all aspects of paid channel recommendations, including approving buys, guiding media optimizations & supporting local event coordination
- Represent paid media channel efforts within your business marketing team
- Collaborate with Communications Strategy to ensure creative and message are fit for the channels in which it is delivered & meets the objective of the brief and offers a frictionless path for the customer
- Ability to analyze media and creative performance, develop a narrative around, and draw actional insights to further optimize and test
- Manage Fidelity’s external media & events agency across integrated planning, activation and analytics teams
- Package summarization of media plan and performance highlights for executive presentations
- Stewardship of brand guidelines and brand safety
Requirements
- 5+ years of marketing experience with a focus on paid media
- Ability to interpret a marketing brief into a paid channel strategy
- advising external media & event agencies on key deliverables
- maintain a current POV on evolving media landscape, emerging technologies, consumer trends and channel/platform best practices
- Experience with programmatic buying, data personalization, social platforms & local event activation
- fluency in measurement solutions, including multi-touch attribution
- Knowledge of Financial Service Industry and our Products and Services a plus
Benefits
- comprehensive health care coverage and emotional well-being support
- market-leading retirement
- generous paid time off and parental leave
- charitable giving employee match program
- educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Asst Marketing Manager managing social and performance marketing for premium flash sales platform. Handling digital acquisition, content creation, and brand PR strategies in the UAE.
Founding Demand Generation hire to develop and optimize marketing programs for a security training startup. Collaborate directly with executives to scale pipeline and drive demand.
User Acquisition Manager responsible for Google Ads campaigns optimizing acquisition for SaaS products. Collaborating with international teams to improve marketing funnels.
Demand Generation Marketing Manager at EmpowerRD, focused on scaling pipeline impact through full - funnel campaigns. Collaborating with Sales and Product teams to convert market interest into pipeline and bookings.
Paid Media Manager managing paid media accounts for Connective3, a high performance marketing agency. Collaborating with clients, leading insights, optimizing performance across digital channels.
Junior Performance Marketing Manager supporting clients with Social Ads campaigns for a prominent agency in Germany. Overseeing project management and collaborating closely with design and strategy teams.
January Digital offering Paid Media Residency Program for recent marketing graduates. Gain practical digital marketing skills and potential opportunity to join the team.
Full - time opportunity in January Digital’s Paid Media Residency Program making real impact for top brands. Build foundational skills in digital marketing with hands - on training and potential full - time offers.
Campaign Manager at Beauhurst managing industry - focused campaigns and collaborating with sales teams. Responsible for executing high - performing marketing initiatives to drive demand at a leading data provider in Europe.