PPC Executive managing and optimising PPC campaigns for international sports betting company Boyle Sports. Responsibilities include data analysis, A/B testing, and performance reporting.
About the role
- Founding Demand Generation hire to develop and optimize marketing programs for a security training startup. Collaborate directly with executives to scale pipeline and drive demand.
Responsibilities
- Own pipeline goals for demand.
- Build and enrich account lists (ICP, firmographics, signals) using Clay and similar tools.
- Launch programs across LinkedIn, email, phone, physical mail, and events.
- Create messaging and social content that’s creative and anchored in customer truth.
- Stand up our IRL motion: meetups, dinners, partner events; validate, then scale.
Requirements
- You can write. Not just grammatically correct: you can make boring topics interesting.
- You have 1-3 years in growth marketing or demand gen at a fast‑growing B2B SaaS company.
- You’re comfortable setting up and connecting tools on your own.
- Must have: Clay (or equivalent), basic webhooks/automation.
- Nice to have: Instantly, HeyReach, Orum/Nooks, Google Analytics, etc.
- You're a builder: scrappy, analytical, and can move from concept to launch fast.
- You're curious and customer-obsessed; you talk to users, dig in, and adapt quickly.
- Bonus: experience running events, ABM programs, or Meta/LinkedIn ads.
Benefits
- Flexible PTO: Take time when you need it, federal holidays and Dec 24–Jan 1.
- Optional Fridays: No internal meetings. Work or recharge as needed.
- Healthcare: Medical, dental, and vision provided.
- Parental leave: Time off for life’s biggest moments.
- Equity: Own a piece of what we’re building.
- 401(k) matching: Save for the future with company matching.
- Stipends: Office setup, remote work, and learning support.
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