Ecommerce Senior Executive at Wattbike, optimizing customer journey to drive sales and profit growth. Leading initiatives while collaborating cross-functionally for best-in-class user experience.
Responsibilities
Support accurate sales forecasting by contributing to weekly, monthly, and seasonal demand planning, providing insight on performance trends, stock availability, and promotional impact - working with the Head of DTC in building robust forecasts.
Own trading performance reporting by preparing and presenting clear financial and commercial reports (e.g. revenue, margin, conversion, and ROI), highlighting risks, opportunities, and actionable recommendations.
Lead on UX and CRO initiatives including A/B testing, navigation improvements, PDP optimisation and checkout enhancements.
Analyse site performance, customer journeys and key funnel metrics using GA4 and other tools – making data-led recommendations to improve conversion.
Support pricing, promotional and merchandising strategies that balance growth with profitability.
Partner with Paid Media, CRM and Brand teams to ensure campaigns are commercially aligned and landing experiences maximise conversion.
Liaise with Development and Product teams to brief, test and launch new features or optimisations.
Monitor competitor activity and ecommerce best practice to keep Wattbike at the forefront of DTC.
Assist with international expansion (US, Australia) to trade and optimise the localised websites.
Ensure all websites reflect Wattbike’s brand values and deliver a seamless experience across desktop and mobile.
Requirements
Previous experience in an ecommerce trading or optimisation role (ideally in a DTC environment).
Strong commercial mindset – able to balance volume, conversion and margin objectives.
Experience of UX/CRO practices including A/B testing, analytics and customer journey optimisation.
Proficiency with GA4 and other ecommerce tools; confident extracting insights and making recommendations.
Good understanding of Shopify (or similar ecommerce platforms).
Highly organised, detail-oriented and proactive – comfortable juggling multiple priorities.
Excellent communication and collaboration skills, able to influence and work cross-functionally.
Resilient and self-starter comfortable working in a fast-paced SME environment where adaptability, resourcefulness, and hands-on problem solving are essential.
Experience with international ecommerce markets (e.g. US or Australia).
Familiarity with digital marketing channels (Paid Media, CRM, SEO).
Knowledge of fitness, cycling or premium consumer brands.
Benefits
A key role in driving growth for a respected sports brand with market-leading products and a passionate and engaged customer base
The opportunity to shape the go-to-market strategies for the UK as well as expansion into new international markets – US, Australia and Europe
A collaborative, ambitious and supportive team culture that embraces innovation and results.
Flexible hybrid working environment (Nottingham HQ)
Shopify Integration Engineer at Recurly managing integrations between Shopify and its subscription platform. Extensive TypeScript and Shopify expertise required.
E - Commerce Agent overseeing import/export operations for a logistics company. Ensuring compliance with customs regulations and providing customer support.
Creative Project Manager coordinating content production for an e - commerce growth agency. Leading UGC campaigns and managing creator communications while ensuring content quality and deadlines.
Director of Digital Experience at SFMOMA leading vision and delivery of innovative digital experiences. Overseeing creative direction and product development while integrating digital technologies into visitor experience.
Senior E - Commerce Consultant supporting clients in growing their online business through Amazon's platforms. Focusing on project management, client interaction, and strategic advancements.
Senior Shopify Developer leading high - growth storefronts on Shopify Plus. Responsible for website revamp and custom solutions in fast - paced e - commerce industry.
E - commerce Media Analyst planning and optimizing paid traffic campaigns for Yuool's customer acquisition. Collaborating with marketing and growth teams to enhance campaign performance and insights.
Junior E - commerce Analyst at Riachuelo enhancing product sales through data analysis and market strategies. Focused on improving sales conversions and product performance analysis.
Marketing Manager driving growth and strategies for residential e - commerce channels at FLO. Collaborating with teams to enhance customer acquisition and brand value through innovative marketing tactics.
Logistics Analyst optimizing transport processes for e - commerce and improving service levels. Working with various teams in São Paulo at Midea Carrier.