Product Marketing Specialist at beqom, a compensation SaaS company. Craft messaging, drive go-to-market launches, and enable sales across hybrid Dublin team.
Responsibilities
Blend strategy with execution to drive success of product portfolio.
Craft compelling messaging and positioning for distinct buyer and user personas.
Drive go-to-market activities for product launches and updates—ensure sales and marketing teams have what they need to execute.
Create sales enablement materials such as pitch decks, playbooks, one-pagers, FAQs, and competitive battlecards.
Collaborate cross-functionally with product, sales, growth marketing, and services teams to ensure consistent storytelling.
Monitor market trends and competitors to keep positioning up to date.
Measure impact of product marketing tactics; produce reports on adoption, engagement, and deal acceleration.
Requirements
2–4 years of experience in product marketing or a related marketing role (B2B SaaS required; HR tech a plus).
Experience supporting go-to-market launches or product lifecycle communications.
Strong communication skills—confident in crafting messaging and presenting to commercial teams.
Customer-centric mindset, with curiosity for understanding buyer needs and turning them into value propositions.
Ability to work independently in a fast-paced environment, while collaborating across functions.
A proactive, AI-first mindset —you embrace new tools and ways of working.
Benefits
Autonomy is our default - your campaigns, your impact.
Drive meaningful growth. Be the engine behind pipeline success for a growing SaaS company.
Experiment with the new. From AI to emerging ad platforms, you’ll have room to test and learn.
Collaborate with a diverse, international team across Europe and the US.
Grow in a scale-up. Be part of a company that’s redefining how global enterprises think about compensation.
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