PPC Campaign Executive driving high - quality leads and pipeline growth through paid search campaigns. Planning, building, and optimising PPC campaigns across Google Ads and Microsoft Advertising for Ideagen's SaaS solutions.
About the role
- PPC Manager responsible for managing paid media campaigns across platforms like Google Ads. Collaborating with teams to optimize performance and deliver results for top-tier clients.
Responsibilities
- Plan and execute paid marketing initiatives focused on performance and scale.
- Oversee the end-to-end management of paid media campaigns across platforms such as Google Ads, Meta Ads, and others.
- Manage and allocate substantial advertising budgets to maximise campaign profitability and return on investment.
- Collaborate with creative, product, and content teams to ensure cohesive and performance-driven messaging and creative excellence across all paid channels.
- Translate complex performance data into clear, actionable insights and strategic recommendations for senior stakeholders.
Requirements
- Proven Experience: At least 2 years of hands-on experience planning, executing, and optimising campaigns on Google Ads and Meta Ads. Also experience in the performance creative field and ad copy writing.
- Data Proficiency: Advanced knowledge of Google Analytics (GA4) combined with strong analytical skills to collect, interpret, and report on data with meticulous attention to detail.
- International Scope: Demonstrable experience managing paid media campaigns for international markets.
- Communication Skills: Exceptional written and verbal communication skills in English, essential for both creating compelling ad copy and collaborating effectively with the team.
- Professional Mindset: A strong sense of ownership and a proactive approach to tasks and problem-solving.
- Growth Orientation: A genuine passion for learning and a clear desire to develop your expertise in PPC and the broader media buying landscape.
- Teamwork: A self-starter who works well independently but also thrives as a supportive member of a collaborative team.
- Nice to have: Extensive knowledge in Google Tag Manager.
- Nice to have: Experience in Looker Studio.
Benefits
- expansive benefit package covering learning, well-being, celebration, and much more
Job title
Job type
Experience level
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Degree requirement
No Education Requirement
Location requirements
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