Marketing Coordinator role in the tech industry focusing on creative and structured marketing tasks. Involves collaboration on campaigns, events, and content production.
Responsibilities
Create and edit marketing materials, digital assets, and presentations using Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Manage email campaigns, marketing automation workflows, and reporting in HubSpot to support lead generation and customer engagement
Publish and update website content with a focus on SEO and user experience
Plan and execute both physical and virtual events, including logistics, vendor management, invitations, and post-event follow-up
Produce and distribute marketing content across various channels such as web, social media, email, and print
Track and analyze campaign performance and event outcomes, providing insights and suggestions for improvements
Requirements
Post-secondary education in Marketing, Communications, Design, or equivalent experience
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Experience with HubSpot or similar marketing automation tools is a plus
Familiarity with working in a CMS for web content management
Strong organizational skills and the ability to manage multiple projects simultaneously
Creative mindset with an eye for design and attention to detail
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