Lead Generation Manager developing AI-driven lead generation strategies at MyTraffic. Collaborating with Sales and leveraging innovative tools for optimal pipeline conversion in a hybrid environment.
Responsibilities
Combine strategy, execution, and innovation to continuously improve how we build and convert our pipeline
Work closely with two Senior Enterprise Account Executives on their lead generation strategy and delivery
Own the Total Addressable Market (TAM) for each Account Executive and ensure optimal coverage and penetration
Provide market insights and segmentation expertise to guide go-to-market strategy
Build AI-powered lead lists by integrating intent data, Account-Based Marketing (ABM) strategies, and event triggers
Book meetings for Sales using the 2.0 lead-gen stack (Clay, Sales Navigator, Lemlist)
Lead strategic calling initiatives to secure meetings with Enterprise accounts
Test new tools, features, and approaches in the internal "Sales Innovation Lab" and help scale best practices across the Sales organization.
Requirements
Minimum 2 years of experience in Lead Generation, SDR/BDR management, or Growth Marketing roles
Strong interest in AI, or prior experience in the field, is a plus
Solid background in outbound prospecting, campaign design, and pipeline generation
Experience in a SaaS or tech environment is highly valued
Proficient with modern sales tools (CRM, Sales Navigator, Lemlist, Clay, Modjo, etc.)
Fluent in French and English; Spanish is a plus
Proven ability to drive outbound performance and meet meeting-generation KPIs
Strong understanding of sales automation, intent data, and AI-based enrichment workflows
Analytical mindset: able to measure, iterate, and optimize lead generation performance
Comfortable collaborating across Sales, Marketing, and Data teams.
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