Director of Digital Experience at SFMOMA leading vision and delivery of innovative digital experiences. Overseeing creative direction and product development while integrating digital technologies into visitor experience.
About the role
- Director of E-Commerce responsible for digital growth and optimizing e-commerce ecosystem for kitchenware brand. Leading teams in site experience, merchandising, engineering, and innovation while ensuring best practices.
Responsibilities
- Own strategy and execution for all Made In e-commerce stores (US, UK, Canada, Australia), ensuring alignment across technology, UX, product, and marketing.
- Drive e-commerce revenue and contribution margin through site optimization, user journey improvements, and technical excellence.
- Lead a high-performing, cross-functional team including developers, CRO specialists, and UI/UX designers.
- Implement and scale a robust conversion rate optimization program with clear testing frameworks, KPIs, and prioritization systems with help from the CRO specialist.
- Lead site merchandising strategy and collaborate with marketing and creative to ensure timely and cohesive product and promotional launches.
- Translate business objectives into customer-facing digital experiences that drive revenue, loyalty, and brand affinity.
- Oversee and prioritize engineering sprints for our headless stack (Vercel + Sanity + Shopify Plus).
- Own the site roadmap and technical backlog, balancing short-term execution with long-term scalability.
- Partner with data and analytics teams to ensure instrumentation and reporting supports rapid decision-making.
- Identify and operationalize emerging AI technologies across the e-commerce funnel (search, personalization, merchandising, customer journey).
- Partner with product, marketing, and customer service teams to evaluate tools and workflows that use AI to improve performance and reduce cost.
- Oversee site operations, including uptime, page performance, QA, and localization.
- Lead the charge on operational rigor: reporting, retrospectives, sprint hygiene, documentation, and post-mortems.
- Ensure accessibility, compliance, and internationalization standards are upheld.
Requirements
- 7+ years in e-commerce leadership roles, ideally at high-growth DTC brands.
- Deep technical understanding of modern headless commerce (Vercel, Sanity, Shopify Plus or similar).
- Proven success managing multi-storefront global e-commerce operations.
- Strong experience building and running CRO programs and experimentation roadmaps.
- Demonstrated ability to lead cross-functional teams: product, design, dev, QA, and site ops.
- Comfortable operating at both strategic and tactical levels—balancing vision with execution.
- Clear point of view on AI’s role in shaping e-commerce over the next 5 years.
- Strong quantitative skills and experience using data to drive prioritization and iteration.
Benefits
- Competitive salary, stock options, 401k, healthcare benefits (including fertility and family-building care, mental health therapy, teladoc virtual health access along with HSA and FSA plans)
- A people-centric workplace with flexible time off
- A vibrant, lively office space in the heart of South Austin which includes our onsite studio kitchen
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Senior E - Commerce Consultant supporting clients in growing their online business through Amazon's platforms. Focusing on project management, client interaction, and strategic advancements.
Senior Shopify Developer leading high - growth storefronts on Shopify Plus. Responsible for website revamp and custom solutions in fast - paced e - commerce industry.
E - commerce Media Analyst planning and optimizing paid traffic campaigns for Yuool's customer acquisition. Collaborating with marketing and growth teams to enhance campaign performance and insights.
Junior E - commerce Analyst at Riachuelo enhancing product sales through data analysis and market strategies. Focused on improving sales conversions and product performance analysis.
Marketing Manager driving growth and strategies for residential e - commerce channels at FLO. Collaborating with teams to enhance customer acquisition and brand value through innovative marketing tactics.
Logistics Analyst optimizing transport processes for e - commerce and improving service levels. Working with various teams in São Paulo at Midea Carrier.
Lead the performance media strategy for Renner app, driving sustainable user growth and investment efficiency. Collaborate with cross - functional teams to optimize the full funnel from installation to recurring purchases.
Senior Account Manager overseeing E - Commerce clients with significant Google Ads budgets. Analyzing performance, driving growth strategies, and coordinating campaign efforts with various teams.
E - commerce Analyst overseeing digital operations and website performance for Bagaggio's e - commerce growth. Engaging with development teams to enhance site functions and user experience.