Change & Communications Manager at PwC Australia driving AI uplift through people - first change initiatives. Partnering with leadership to ensure effective adoption of new tools and ways of working across sectors.
About the role
- Communications Manager coordinating media outreach efforts for UNCF fundraising and educational events. Managing media relations and local market strategies to raise awareness and support.
Responsibilities
- Coordinate media outreach efforts and provide media outreach support to local offices and internal departments and teams
- Prepare event briefing documents
- Pitch stories for earned media and facilitating media interviews
- Work with internal research team to provide specific fact sheets to support local office event needs
- Conduct other research as needed
- Develop and implement local market strategies
- Amplify the work of the local offices around events
- Draft and distribute media advisories, press releases and post releases
- Develop key messaging and toolkits for local offices
- Develop relationships with national, regional and local media
- Staff UNCF events as needed
- Prepare and assemble press kits
- Develop content for email, website, social media, newsletters, digital marketing campaigns, presentations
- Monitor traditional and social media coverage around local markets using Meltwater software
- Report on media coverage related to events
- Contact member college development points of contact on a regular basis to request and create content articles to support updates of member college-oriented pages, the UNCF annual report, and newsletters using Associated Press and UNCF in-house style guides
- Support daily and project web content creation, publishing and editing; and special projects as they arise
- Edit photos using Adobe Photoshop
- Monitor and be primary person to complete content submissions as sent through Gathercontent.com
- Create, update and maintain Web pages in content management system (WordPress)
- Support solicited input from departments and offices weekly to ensure on-going information creation and content is maintained
- Edit and post website content upon approval
- Complete special assignments regarding content organization, updating, modifications or other projects as assigned
- Monitor content on live site and escalate when needed
- Ensure that produced content complies with all brand and Web style guidelines
- Manage image library submissions, ensuring images are up to date, sorted, sized per need, and correctly tagged
- Track through multiple projects and provide weekly updates or as needed to UNCF BMC team
- Manage process for content reviews and audits with constituents and web support team; ensure all pages are reviewed on schedule
- Other duties as needed
Requirements
- Bachelor’s degree required; master's degree preferred
- Minimum of 5 -7 years of experience working in the fields of traditional media, communications, journalism, public relations and/or social media
- Familiarity with AP Style Guide and using in-house style guides to write copy
- Strong writing and editing skills
- Organized, attentive to details and able to multi-task/manage time effectively
- Strong oral and written storytelling skills
- Strategic thinking skills, with the ability to be flexible and adaptable
- Previous experience as an events manager or communications manager for a similar organization
Benefits
- Medical, Dental & Vision
- Vacation, Sick & Personal Leave
- Life Insurance (Basic & Optional)
- Flex Spending Accounts
- 403(b) Retirement Account
- Holiday Savings Plan
- Annual Success Sharing
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