Communications Specialist supporting WSU Alumni Association's engagement with alumni through strategic communications. Managing content, email strategy, and social media for alumni connectivity.
Responsibilities
The Washington State University Alumni Association (WSUAA) is focused on proactively increasing WSUAA membership and expanding the ways alumni and friends of WSU can become meaningfully engaged with the University.
As the Communications Specialist, you would report directly to the Communications Manager and play a key role in supporting the strategic communication efforts of the WSU Alumni Association.
In this role, you would help strengthen alumni connection, drive membership, and increase participation in events, programs, and philanthropic initiatives, contributing to integrated campaigns that engage more than 250,000 alumni worldwide.
As a member of the Communications team, you would create and manage content across all channels—including email, social media, newsletters, and the alumni website—while owning the execution of WSUAA’s email strategy (copywriting, email builds, and analytics reporting) and leading social media scheduling, content development, and community engagement.
In this role, you would also support signature events such as Homecoming, CougsGive, and PreGames, collaborating with internal teams and volunteers to ensure consistent messaging, while cultivating relationships with alumni.
By combining tactical execution with creative storytelling, you would provides essential support to the Communications Manager and plays a vital role in advancing the mission of the WSU Alumni Association.
Requirements
A Bachelor’s degree and two (2) years of experience, which includes six (6) months of full-time experience in marketing, gift solicitation or public contact work with evidence of ability to work collaboratively, communicate effectively orally and in writing and organize and execute assignments.
A Master’s degree in a relevant field may be substituted for up to one (1) year of the required experience.
Any combination of relevant education and experience may be substituted for the educational requirement on a year-for-year basis.
Knowledge of marketing principles, concepts, techniques, and applications relevant to the field of digital communication and social media.
Demonstrated project management skills.
Experience working successfully with diverse teams.
Demonstrated ability to handle change, and experience navigating unexpected situations.
Strong planning, organization and time management skills.
Demonstrated experience being detail-oriented.
Excellent written/oral communication skills.
Demonstrated editing and proofreading skills.
The ability to work some overtime and on the occasional weekend or evening.
Benefits
paid sick and vacation leave
paid holidays
medical, dental, life and disability insurance package for employees and dependents
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