Marketing Executive at The Beauty Tech Group managing Chinese-speaking influencers and social media campaigns. Focusing on strategic growth and brand awareness through collaborations and optimizations.
Responsibilities
Assist with the day-to-day management of CurrentBody Chinese speaking influencers as well as platforms and agencies with account troubleshooting, partnership retention, campaign management, content curation and execution
Tracking industry, social media, and competition to better understand trends, conversations and keywords, and identify opportunities and develop influencer partnerships across a variety of Social Media platforms for strategic growth
Ensure the continuous optimisation of social media channels, partnerships and performances
Plan and execute partnership calendar for all new launches, promotions, campaigns as well as strategies and initiatives to drive brand awareness and sales, meet channel revenue objectives and maximise ROAS
Support the wider marketing team with weekly performance report to ensure they stay on course
Requirements
Must be fluent in Mandarin and English
Ability to thrive in a fast-pace environment with competing deadlines and changing priorities
Excellent verbal and written communication skills with great attention to detail
Can work independently while working effectively with people at all levels of the business
Strong prioritisation skills, able to balance multiple projects at any one time
Exceptional storytelling ability and creative skills
Knowledgeable and passionate about beauty devices
Solid knowledge and understanding of Chinese social media platforms
Experience with marketing and social media is a plus
Interested in the e-commerce industry
Benefits
25 days holiday plus bank holidays
Auto Enrolment Pension Scheme
Staff discount across our brands (CurrentBody, ZIIP & Tria)
Perks at Work – discounts across partner brands
Hybrid working – home working for everyone on Wednesdays
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