Director of Internal Communications at IFF leading global internal engagement strategies. Overseeing execution of effective communication standards and enhancing employee engagement across the organization.
WO
Hybrid Assistant Director of Communications and Marketing – Strategic Communications and Marketing
Posted 5 months ago
About the role
- Assistant Director of Communications and Marketing at WVU College of Law. Leading marketing and branding strategies to engage students, faculty, and the legal community.
Responsibilities
- Develop and implement comprehensive marketing and communications strategies for the WVU College of Law.
- Collaborate with the dean, administration, faculty, staff, and campus partners to advance the College’s brand and reputation.
- Lead storytelling and content creation across digital, print, web, and social media platforms.
- Oversee the overhaul and maintenance of law.wvu.edu to ensure a modern and audience-focused site.
- Lead the content strategy and writing for newsletters, speeches, event promotions, integrated campaigns, and other communications that engage alumni, donors, and the legal community.
- Develop streamlined processes to engage WVU College of Law faculty and staff.
- Develop strong partnerships with communicators and marketers across campus.
- Supervise staff and student workers as necessary; manage projects from concept to completion.
- Ensure brand consistency, compelling messaging, and data-driven decision-making.
- Conduct market research, analyze results, and stay up to date on industry trends to guide strategy.
- Represent the College at events and support other Strategic Priorities initiatives as needed.
Requirements
- Bachelor’s degree in marketing or related field required
- A minimum of five (5) years of related experience required
- Any equivalent combination of related education and/or experience will be considered.
- Demonstrated expertise in marketing strategy, concepts, and consumer behavior, especially with university audiences.
- Proven experience managing creative teams and cross-platform projects across advertising, social media, merchandising, and brand management.
- Skilled in recruitment marketing, audience segmentation, and integrating diverse media into cohesive institutional strategies.
- Proficient with marketing channels including direct mail, signage, sponsorships, promotional products, design, and digital or print collateral.
- Strong leadership in campaign development, creative direction, and project execution.
- Exceptional written, visual, and verbal communication with outstanding interpersonal skills.
- Deep understanding of higher education missions and objectives, particularly the WVU College of Law.
Benefits
- 37.5-hour work week
- 13 paid holidays
- 24 annual leave (vacation) days per year or more based on years of service
- 18 sick days per year
- A range of health insurance and other benefits
- 401(a) retirement savings with 6% employee contribution match
- Eligibility to continue health insurance and other retiree perks
- Wellness programs
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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